SXSW Day 3

It’s taking me longer to get these posts together due to the crazy hours I’ve been out. Nevertheless, I am committed to covering the whole trip (which has been a blast).

Lesson 1: Most Panels & Discussions in My Field Are Shit

Generally speaking, the panels and discussions that fall anywhere within my proverbial wheelhouse are completely useless.

I’ve found this at every conference. It is very rare that a speaker is bringing something truly new to the discussion. Stick to panels that are:

A: outside of your comfort zone – If you’re a developer, try learning about design.
B: about the bleeding edge

Lesson 2: Seek Amber Case’s Keynote

Amber Case is a cyborg anthropologist, and her keynote was worth all of the travel on its own.

This is going to get its own post.

Lesson 3: SXSW Serendipity is Real

I unexpectedly met someone I haven’t seen in almost a decade. She informed me that another people I haven’t seen in as many years was speaking here.

Lesson 4: Shameless Self-Promoters Drive Me Up the Wall

The social media “in-crowd” are shameless self-promoters. So much so that I find it difficult to determine if many of them have any real tangible skills beyond making others believe they are smart, cool, edgy, and “real”. This isn’t news to me. As much as I use social media, I see it as a means to an end. The “real” social media folks see it as an ends in and of itself.

Lesson 5: Austin is Better When It’s Sunny

It rained poured the first two days, I can’t possibly tell you how much more enjoyable Austin is when the weather is nice.

4 thoughts on “SXSW Day 3

  1. “The social media ‘in-crowd’ are shameless self-promoters. So much so that I find it difficult to determine if many of them have any real tangible skills beyond making others believe they are smart, cool, edgy, and ‘real.’

    Hahaha. Very well put and very true. I’m jealous of you being at SXSW, though I’d be there for the music.

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